Heinz Unveils Ketchup Packet Update…

Author: Team NWS | Posted: Monday, February 8th, 2010 | Filed In: Living
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It looks like 2010 is not only the year for technology based innovation, but also forms of condiment dispersal. Say hello to Heinz’ first new ketchup packet in 40 years—the dual-function Dip & Squeeze. Facilitating regular squeezing or above-sauce utilization after you tear off the top, the new package holds three times as much ketchup as before. Catch a hands on after the break, and try keeping the salivation to a minimum…

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Titled “Augmented (hyper) Reality: Domestic Robocop”, the short film is by Keiichi Matsuda, a Masters student at the Bartlett School of Architecture in the United Kingdom. Completed during his final year Masters in Architecture, it’s in fact a part of a larger project about the social and architectural consequences of new media and augmented reality. Matsuda notes augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it… Continue reading to watch.

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Welcome to the Mirror of the future folks, which if catches on could possibly hail the demise of stickies, and notepads alike. Conceptualized by Alpay Kasal of Lit Studios and Sam Ewen of Interference Inc. it sports Internal mirror bounces and mouse emulation. This touch capable “Interactive Mirror” is currently patent pending, but for a more in-depth look check the live footage and extra examples below the break…